If you have an online store or sell your products on Amazon, here are 10 facts you need to know when buying your ecommerce boxes.
1
Make sure it’s the right box for the job.
Our structural design department understands the specifications you’ll need to protect your products throughout the shipping process. They also clearly understand Amazon’s requirements, such as SFP (Seller Fulfilled Prime) and FBA (Fulfillment by Amazon).
2
Take advantage of quality printing opportunities.
To paraphrase Aretha Franklin: What ‘you want? Baby, we got it.
At Wertheimer Box, we’re constantly improving our capabilities to meet customers’ ever-changing needs. To that end, we pride ourselves on our flexible printing options:
- Small-run, direct-to-corrugated digital printing.
- Litho (lithographic) label on corrugated.
- Two-color flexographic printing.
- State-of-the-art, six-color (four colors on one side, two colors on the other), one-pass combination flexographic printer and die cutter. That’s a mouthful, so we just call it MIC (multicolor ink on corrugated).
Wertheimer Box can meet every print requirement you have.
3
Showcase your brand messages.
We have 80+ years of experience in all different types of packaging:
- Direct-to-consumer (D2C)
- Business to business (B2B)
- Point of purchase (POP), aka Point of Sale (POS)
One recent trend is to extend your branding in both the physical (store spaces) and digital arenas, a called “phygital.” This means creating successful POPs and other retail displays that mesh with your ecommerce boxes, digital ads, social media, and marketing.
We’ll help you find the best ways to showcase your products, creating retail displays that avoid common potholes and pitfalls.
For example, we’ll ensure that containers and displays are easy to assemble and that your products are protected.
4
Dare to dream.
If you have a fantastic idea, but don’t know how to design it, we can help. We work with graphic designers who can help make your dream packaging a reality.
5
Deter theft.
Worried about theft in shipping? MIC (our flexographic printer) can print a simple message on the brown outside paper and simultaneously put four-color printed panels on the inside.
Thieves are less likely to be tempted by the plain brown box exterior. But your customers will be wowed by the interior. They’ll get that “Ta-Da!” moment.
6
Consider multiple uses.
One box. Multiple products. Shipped safely.
We can do it.
For example, if you have two products that can ship together, we can design packaging inserts to accommodate both in one size shipper.
This consolidates your shipping inventory to minimize cost and warehousing space. It’s also an eco-friendly approach.
7
Make your product the star.
Your product should be cast in the lead role. And our team is your agent that can make that happen.
For example, no one remembers when they opened a plain box. But everyone who has opened an Apple iPhone remembers the feel of the soft touch coating on the carton. Wow your customers.
8
Expect flexibility.
Are you just starting your business or online store? No worries, our digital printer with CAD cutting capabilities can get you going with smaller volume orders.
As your product demand grows, we can seamlessly move you to equipment capable of quickly doing large runs. You’ll appreciate that it’s more economical.
If your need for packaging flexes during the year, we can flex with you. We handle product seasonality.
9
Expect support.
We understand e-commerce.
We work with many fulfillment centers for D2C and B2B mailings. If you have a favorite, we can go with that.
At the same time, if you’d like us to handle everything from start to finish, we have the experience and capabilities to do that, too.
10
Work with an expert.
We have a highly experienced sales team that’s ready to help you. Whether you’re adding an ecommerce option to your store, looking for a change in packaging vendor, or opening a new business, we’re here to help. Reach out.
Contact Pat Delaney
At Wertheimer Box, we are resources of knowledge and experience in the POP and corrugated world. It is our privilege to be able to help customers get the maximum return on their products in any situation. No job is too big or too small.
Pat Delaney
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